Stay informed with weekly updates on the latest AI tools. Get the newest insights, features, and offerings right in your inbox!
Unlock marketing potential with AI-driven insights, unifying decisions across top global brands.
Lifesight is a sophisticated unified marketing measurement platform designed to empower modern marketers with the tools necessary for insightful decision-making. By unlocking the full potential of your marketing, business, and customer data, Lifesight utilizes an AI-powered measurement suite. This suite integrates incrementality-based Multi-Touch Attribution, Marketing Mix Modeling, Incrementality Testing, and Causal Inference, effectively triangulating the reality of your marketing impact.
Our platform provides actionable insights and recommendations, enabling you to make informed decisions and collaborate effectively as a team towards achieving your business KPIs.
Our core modules include:
Lifesight Connect: Centralize your data through our Customer Data Platform (CDP) for a cohesive view that enhances analysis and informs decision-making.
Lifesight Measure: Confidently drive incremental results by utilizing a blend of Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Experiments, all in one comprehensive platform.
Lifesight Action: Forecast business outcomes and refine your marketing strategy with actionable AI insights and recommendations tailored to your needs.
Lifesight Analyze: Monitor the progress of your overall marketing objectives. Gain actionable intelligence on customer segments to enhance incremental customer lifetime value.
Trusted by over 300 leading brands and agencies globally—including GroupM, McDonald's, Coca-Cola, Accenture, Subway, KFC, Bose, and Honda—Lifesight stands as your marketing superpower in the Privacy-First Era.
