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Fragmatic: AI-driven web personalization boosting growth with transparent, marketer-controlled insights and real-time tactics.
Fragmatic is an AI-assisted web-personalization platform that turns visitor data into real-time experiences—measurable, explainable, and marketer-controlled.
Built for teams who want personalization that actually drives growth.
All insights are transparent—every recommendation includes a why.
Marketers review, adjust, and publish with confidence.
No black-box automation. No developer bottlenecks. Just faster learning, higher conversions, and human-led AI execution.